Quantitative attributes that determine your startup valuation Startup valuation is neither a simple nor straightforward process. This is because it is different from valuing established companies and because a startup operates in highly risky and uncertain environments. An established business has customers, revenue and historical data to help potential investors understand the risks Read more…
What is a Business Model? When you start your company one major question you need to answer is how to organize your startup. Usually, the first reaction and response to this question is an organization chart. This is not what you need at this stage of your business and you need to Read more…
How To Do SWOT Analysis SWOT analysis term is very popular in the corporate office environment. It is a very powerful way to evaluate your product or company and in fact, it can be applied to companies of different sizes and stages of development. Because of this, SWOT can be a Read more…
Good Customer Interview And The Rules Around It Customer development is usually associated with validating your business idea and assumptions. The way to do this is by talking to your customers. This is the value and purpose of performing customer interviews. The main issue about customer interviews is to make Read more…
What Is Customer Segmentation? When you build and develop your product or service, you as a founder should always think about which customer segments to target. Who is your ideal customer and where to find it. Customer segmentation is the process of dividing customers into groups, based on characteristics defined by Read more…
We decided to kick 2019 off with a blog post, instead of following our regular interview format. The reason for this is to do a quick summary of 2018 and also layout our plans for the new year. 2018 – StartupBrite made its first steps Sometime in 2018, I was Read more…